The Shiite Amal Movement is preparing a new independent branding for the Lebanese parliamentary elections (May 2026). “The Green Challenge” (“Al-Tahaddi al-Akhdar” – التحدّي الأخضر) is the official new election campaign name launched by the Amal Movement ahead of the upcoming elections in Lebanon.
The purpose of the branding is to refresh and strengthen Amal’s public image, reinforce the message of political steadfastness, and project a sense of renewal within the movement.
Despite the new, independent branding, there is no change in the strategic relationship between Amal and Hezbollah. The alliance between the two remains solid in all districts ahead of the elections. Amal’s campaign will not come at the expense of its partnership with Hezbollah; rather, it is intended primarily as an internal consciousness-raising campaign directed at Amal’s supporters. The “Shiite Duo” continues to act jointly in response to attempts to undermine their power in the Shiite seats.
